RaiseFX Reveals Completely Redesigned Website
RaiseFX has advanced its internal technology initiatives by launching a completely redesigned website, developed in-house over one month by an 11-member engineering team. The redesign features a new logo, updated visual identity, and a seamlessly integrated client onboarding and management ecosystem.
Core Strategic Highlights
- In-House Technology Infrastructure: RaiseFX develops and manages its website, CRM, portal, onboarding flows, AI support, and core systems internally. This in-house approach grants full control over data, integrations, and product releases, bypassing third-party delays. External partnerships are maintained for payment processing, which now includes Apple Pay.
- Integrated Client Dashboard: The updated portal centralizes key resources—such as live asset tickers, economic news, lot size calculators, and market sentiment metrics—to eliminate app-switching during trading prep. The platform is fully optimized for desktop and mobile devices.
- Hybrid Customer Support: A 24/7 AI support system handles routine FAQs, tracks real-time deposits, withdrawals, and KYC verification statuses. Human support operates 24/5 for specialized or complex account issues.
- Agile Development Focus: Chief Product Officer Julien Torres noted that building in-house allows the firm to adapt quickly to client feedback and directly prioritize new feature rollouts on its product roadmap.