Swissquote Acquires 100% Stake in Yuh
Swissquote has acquired full ownership of the digital finance app Yuh by buying PostFinance’s 50% stake. The deal is valued at CHF 180 million (USD $227 million). It gives Swissquote complete control of Yuh’s operations and future roadmap.
About the Acquisition Deal
Swissquote is acquiring PostFinance’s 50% stake in the app, four years after Yuh’s launch. Thus, it will gain full ownership. Both companies agreed unanimously on the decision. The transaction has received approval from the relevant regulatory authorities. The deal values Yuh at CHF 180 million (US$227 million). Swissquote paid part of the purchase price using treasury shares. This move increased PostFinance’s existing 5% stake in Swissquote.
Impact on Swissquote
Swissquote plans to fully integrate the app into its digital banking ecosystem with complete control of Yuh. It will let the company expand its services across a growing user base. Now, Swissquote supports 1,050,762 accounts. CEO Marc Bürki emphasized that the acquisition will enhance Swissquote’s market visibility.
PostFinance’s Shift in Strategy
PostFinance is realigning its focus towards its strategic core competencies. It plans to strengthen high-priority business units while stepping back from joint ventures like Yuh. Now, PostFinance holds an enhanced 5% equity stake in Swissquote through treasury shares.
Benefits for Traders
This acquisition may offer these benefits:
Unified Platform Experience
Users can expect tighter integration between the app and Swissquote’s core services. Traders and investors may benefit from a smoother, more cohesive digital experience.
Increased Product Access
Swissquote’s financial offerings could become accessible to Yuh users. Investors may get advanced trading instruments, research tools, or global markets.
Stronger Institutional Backing
Yuh has the full support of Swissquote, a publicly listed and regulated financial institution. It adds trust and stability for investors.
Improved Innovation Pipeline
Swissquote’s full control over Yuh enables faster decision-making and innovation. Traders can expect quicker updates, new tools, and expanded asset classes.
About Yuh
Yuh is a Swiss digital finance app. It was a joint venture between Swissquote and PostFinance. It combines payment, saving, and investing in a single mobile platform. The app offers multi-currency debit Mastercard, bill payments, automated savings, and access to stocks, ETFs, thematic investments, and over 30 cryptocurrencies. Yuh also includes Pillar 3a retirement plans and a reward token, Swissqoin, funded by revenue share.
Yuh turned profitable in 2024. It recorded a Net Profit of CHF 1.7 million. The app has steadily grown its customer base, with 342,369 accounts as of June 30, 2025. It currently manages assets worth CHF 3.2 billion (US$4.0 billion).
About Swissquote
Swissquote is an online financial and trading services provider. Swissquote specializes in providing services like online trading, forex, cryptocurrencies, and various investment products. It aims to democratize finance by making investing accessible to everyone through technology and innovation. Recently, Swissquote launched a new investment opportunity, “the Vital Infrastructure theme.”
Summing Up
Swissquote’s full acquisition of Yuh strengthens Swissquote’s digital banking portfolio and expands its market reach. Yuh is ready to continue its expansion as one of Switzerland’s top financial apps.
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