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By liquidity news Financial Market January 16, 2026

Pavlos Elpidorou Joins eToro as the Global Head of Brokerage

eToro has strengthened its senior leadership by appointing Pavlos Elpidorou as Global Head of Brokerage. He brings in an experienced executive from IG Group’s former BrightPool operation. It shows eToro’s focus on strengthening its brokerage leadership.

More about the appointment

Pavlos Elpidorou joins eToro after the closure of IG Group’s BrightPool Ltd operation in Cyprus. BrightPool was a CySEC-licensed entity that served professional trading clients. Later, IG decided to shut it down as part of a broader strategic review.

Professional Experience at BrightPool and IG

Pavlos Elpidorou was one of the heads of BrightPool Ltd before joining eToro. There, he served as Chief Operating Officer and Executive Director.

He originally joined IG/BrightPool in 2019 as Head of Dealing. Later, he progressed to senior leadership roles over the following years. His tenure covered operational management and dealing functions within a regulated brokerage environment.

Earlier Career in the CFD Industry

Pavlos Elpidorou worked at several CFD brokerage firms prior to his time at IG and BrightPool. His experience includes roles at OBR Invest and at Rodeler Ltd, the operator behind 24option.com and 24fx.com. This background adds to his exposure across different brokerage models and regulatory setups.

Context Around BrightPool’s Closure

In 2024, IG Group announced it would take what it described as “decisive action” to close initiatives that were not delivering acceptable returns. It ultimately included BrightPool. Also, it included the voluntary renunciation of BrightPool’s CySEC CIF license. The closure led to several senior executives seeking new roles across the industry.

About eToro

eToro is a social trading and multi-asset brokerage platform. It allows users to trade and invest in varied financial instruments, including stocks, ETFs, cryptocurrencies, and CFDs. The platform has unique social trading features like CopyTrader. It lets users replicate the trades of experienced investors. eToro crossed over 35 million users by 2023. It serves in more than 100 countries. Recently, eToro launched a new Smart Portfolio named UAE-Economy.

Wrapping Up

eToro adds an executive with hands-on experience in brokerage operations with Pavlos Elpidorou. The appointment shows eToro’s intent to reinforce its brokerage leadership with professionals who have managed complex trading operations at scale.

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