Natalie Agopian Joins FXBO as Chief Commercial Officer
FX Back Office (FXBO) has announced the appointment of Natalie Agopian as its new Chief Commercial Officer (CCO). It shows the company’s focus on global expansion and the continued development of its product and payment capabilities.
About the Appointment
Natalie Agopian joins FXBO’s leadership team as Chief Commercial Officer. Alongside this role, she will also serve as Director of FXBO’s Dubai entity. There, she will lead regional operations and support future expansion initiatives.
Who is Natalie Agopian?
Natalie brings close to ten years of experience in SaaS sales and payment orchestration. She spent eight years at Praxis Tech. There, she held senior leadership roles. During this period, she worked from Cyprus and Dubai. There, she contributed to building regional operations, scaling sales teams, and executing global commercial strategies.
Responsibilities at FXBO
In her role at FXBO, Natalie will focus on three core areas:
- Strengthening commercial operations across markets
- Supporting international expansion plans
- Accelerating the development of FXBO’s payment offering, which is a key part of the product roadmap
Her role as Director of FXBO’s Dubai entity puts her at the center of the company’s Middle East growth strategy.
Leadership Perspective
Commenting on her appointment, Natalie highlighted her long-term interest in FXBO and its growth through word-of-mouth adoption. She noted the platform’s strong value proposition, particularly its feature-rich and highly customizable CRM. She mentioned it as a key reason behind her decision to join at this stage.
FXBO’s CEO, Dmitriy Petrenko, emphasized Natalie’s technical expertise, experience in sales leadership, and the payments sector knowledge. He stated that her addition would contribute to further innovation across FXBO’s CRM system.
About FXBO
FX Back Office (FXBO), established in 2016, specializes in developing customizable CRM and back-office solutions for forex brokerages. Their products include back-office systems, client areas, mobile apps, and partner areas. FX Back Office aims to provide user-friendly tools that save time and money for brokers.
Summing Up
Natalie Agopian’s appointment strengthens FXBO’s commercial leadership during global growth. Her experience across SaaS, payments, and regional expansion aligns with the company’s product and market priorities.
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